2* Ajax Education Program
- International Seminar 

Learn how to organize training sessions by learning about the Ajax philosophy
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Are you ambitious about training and coaching, and interested in learning more about the Ajax Philosophy? Then you should follow our three-day seminar. 


During this seminar, we will introduce you to the three pillars central to our way of educating: Cruyff Quality, Style of Play and Unique skills. 

We are going to focus on the offensive principle of play 'Think, run and play forward'. At sports complex De Toekomst you will work with other participants to apply the theory of the Ajax philosophy in practice on the field. 

Day 1 - 09:30-16:00

  • Welcome and start program
  • We are Ajax and Core Values of the group
  • Our Three Pillars - Style of Play
  • Style of Play - Principles of Play - Think, run and play forward
  • Optional: Guided tour at Sports Complex de Toekomst

Day 2 - 09:30-16:00

  • Evaluation day 1 and start program day 2
  • Make a training based on video clips - Think, run and play forward
  • Pitch field training
  • Training session
  • Evaluation training session

Day 3 - 09:30-15:00

  • Evaluation day 2 and start program day 3
  • Evaluation training sessions with video analysis
  • Watching a demo training
  • Graduation Ceremony
  • Optional: Guided tour Johan Cruijff ArenA


International and national trainer/coaches are welcome in this seminar. Please note: If you have a KNVB/UEFA licence, you will receive 6 KNVB licence points after participating. If you are affiliated to another association, please contact your own association. 

We organize these seminars for groups with a selected number of students, so don’t hesitate too long. You can register for the seminar until February 11, 2024.
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2 Star Ajax Education Program - International Seminar

VAT included



Basic level

Diving into the 1 star topics

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De Toekomst and Johan Cruijff ArenA


21st, 22nd, 23rd of February 2024




After participating in this education program, you will receive a certificate


  • Exclusive three-day seminar at AFC Ajax in Amsterdam
  • For trainer/coaches
  • The education program is given by real Ajax experts 
  • 6 KNVB license points

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